The
Out In The Mountains print date is
the last Wednesday of the month for the issue of the following month, i.e.
January 26, 2006 for the February 2006 issue and is made available online at www.mountainpridemedia.org around
the 10th of each month, i.e. February 10th for the
February issue.
All Deadlines are by
|
Issue |
Reservation Deadline |
Design Materials Due |
Print-Ready Digitals (Submission
Deadline) |
OITM Print Date |
|
January |
16-Dec-2005 |
16-Dec-2005 |
19-Dec-2005 |
28-Dec-2005 |
|
February |
11-Jan-2006 |
11-Jan-2006 |
16-Jan-2006 |
25-Jan -2006 |
|
March |
15-Feb-2006 |
15-Feb-2006 |
20-Feb-2006 |
1-Mar-2006 |
|
April |
15-Mar-2006 |
15-Mar-2006 |
20-Mar-2006 |
29-Mar-2006 |
|
May |
12-Apr-2006 |
12-Apr-2006 |
17-Apr-2006 |
26-Apr-2006 |
|
June |
17-May-2006 |
17-May-2006 |
22-May-2006 |
31-May-2006 |
|
July |
14-Jun-2006 |
14-Jun-2006 |
19-Jun-2006 |
28-Jun-2006 |
|
August |
12-Jul-2006 |
12-Jul-2006 |
17-Jul-2006 |
26-Jul-2006 |
|
September |
16-Aug-2006 |
16-Aug-2006 |
21-Aug-2006 |
30-Aug-2006 |
|
October |
13-Sep-2006 |
13-Sep-2006 |
18-Sep-2006 |
27-Sep-2006 |
|
November |
11-Oct-2006 |
11-Oct-2006 |
16-Oct-2006 |
25-Oct-2006 |
|
December |
15-Nov-2006 |
15-Nov-2006 |
20-Nov-2006 |
29-Nov-2006 |
Ad placement
reservations may be made by contacting your Advertising Sales Rep, by phone at
802-861-6486, or by email at ads@mountainpridemedia.org. Ads to be designed by us must have all copy,
graphics, and fonts supplied by the “Print-ready digital” deadlines listed
above. Materials and print-ready digital
ads can be hand-delivered to our office at
Specifications: Print-Ready digital ads are ready for printing with no changes
necessary. All Print-Ready ads must be submitted in digital one of the below
digital formats. Ads designed in MS Publisher, MS Word, or PageMaker will not
be accepted.
A • Adobe Illustrator .EPS files. (1A) Before saving as an .eps, remove
font information by selecting all elements (ctrl-a [win] or command-a [mac])
and turn fonts to “outlines” (ctrl-shift-o [win] or command-shift-o [mac]). 2A)
Then, if the ad is b&w, make sure all elements have no color info by selecting
all elements and choosing Filter > Colors > Convert to Grayscale. Choose
“Convert to CMYK” if the ad will be published in color. 3A) When saving as an
.eps, be sure that “Transparency Flattening” is set to “High Resolution” if
this option available to you.
B • .PDF files. You can make a .pdf file from Quark
XPress, InDesign and other graphics programs. All .pdf files are different, so
to make sure your .pdf will print correctly on our press, please make sure of
the following: 1B) Reduce font information. If it all possible, turn all your
text to outlines before you make a pdf (see above, 1A). If this option is not
available, make sure that 100% of your fonts are embedded. 2) In Adobe products
where transparency is supported (drop shadows, opacity, blending, etc.) it is
very important that you flatten transparency to the highest resolution. This
can be accomplished before making a .pdf
(see above, 3A) or it can be selected as a preference under “Advanced”.
4) Check your color (see above, 2A). 5) Under “Compression,” grayscale and
color images should be downsampled to 200dpi, JPEG Maximum. Monochrome Bitmap
Images should be downsampled to 800 dpi CCITT Group 4. If all of this sounds like Greek to you, choose “Press Quality” as the
default job option set, and in most cases, your ad will turn out fine.
C • .TIF files. While .tif files are perfects
acceptable, we recommend against using small type in these ads. When making a
.tif file, the quality of all of your type will be compromised and will likely
look fuzzy or jagged in print (though lovely on screen).
Color ads: All color ads in OITM should be made
in a CMYK color space. RGB mode is not permitted. For best results, total ink
density should not exceed 240% (out of a total 400%) in any area of your ad.
Black should comprise no more than 80% of the 240%. You can check your ink
density using the “Info” palette option in PhotoShop or in the output preview
in Adobe Acrobat Professional. To limit registration issues, try to use as few
plates as possible and avoid using “rich black” (black plus cyan or another
plate) for text or in areas with reverse type.
Updated 12/09/05